They say that he’s the king of rock and roll. A master craftsman, the way I like to put it, in singing as well as in shrewd performance. He surely changed the whole concept of American pop culture and will be in the hearts of millions in years to come.
But my question is can we see another Elvis in future? Whether you agree or not my immediate answer will be a big “NO”. Why is this? The main reason is today’s growing reality TV trends. America started the big commercialization of the subject and it went on like a plague through out the world.
It’s true that the programs like “American Idol” paved they way for hidden talents and a lot of people got a chance to showcase their talent (or misery) for millions of viewers around the world. But the thing is that as the season changes you tend to loose track of previous guys and then focus on the new breed. Nowadays artists are like commodities; Commodities which are sold in your local supermarket. As the days go by, when the season changes people tend to look for the newer products.
The new generation of artists are more dependent because of their heavy marketing campaigns, PR gimmicks and heavily paid record deals and they can’t see out of this system. So it’s doubted that whether they can stay in the hearts of people for ages like their retro counterparts.