Hmm well it actually has been some time, but what the heck, On Monday while I was going for work, I came across this rather unusual poster that took up every viable “poster space” in the city. Well, poster campaigns forms up an integral part of the Sri Lankan mass media due to their rather cheap and highly effective distribution methods. The most common culprits are mainly politicians (as always) and tuition masters, but if you really think about it, for any one who wants to address the average Sri Lankan Joe, posters are one of the best methods to do so considering the high literacy rate among Sri Lankans.
Well for those who are not good at figuring out these “strange” letters I will try to translate, It says “Immediately Release the Alien Child who was abducted (kidnapped) in Mathale”. Heh..yeah that’s what it says.. well it has been put up by some people calling themselves “The Einstein Foundation”.
Well actually as most of you might guess it may be an opening part of a good teaser campaign. I wonder what? A crappy film to be released? Or some freaky product to be launched by a multinational? Or perhaps the foundation is serious in its claims. Well, only time will tell, ultimately proving that the poster has actually achieved its objective, which is “Arousing everyone’s curiosity”.
Ohh...yeah..I remember seeing them and going wtf... I thought it was some UNP posters...lol
ReplyDeletehey i heard a rumor that apparently there was an alien ship that landed (crop circles were found) and, heres the absurd part, got freaky with a local girl.
ReplyDeletethen later, the AMERICANS came and took away the newborn for studies. And now Durex is getting all excited with potentially huge markets opening up in outer space!
I wondered if there was an actual place called Pitasakwala in some corner of the mountainous regions of the country... But then I abandoned that thought. I think the WhacksteR might be right....
ReplyDeleteits a teledrama or movie
ReplyDeleteprobably a viral advertising campaign. saw this on a newspaper too saying that some kind of an organization is investigating about this :D
ReplyDeleteyeh i saw these poster near the uni... probably some kind of teaser for a movie or a teledrama..
ReplyDeletemaybe whackster works for the advertising agency that cooked it up!!! LOL
then again... I wonder if an ad agency has the rights to use the name Einstein in their marketing campaign....
ReplyDeleteWell googling for the foundation comes up with this:
ReplyDeletehttp://64.233.169.104/search?q=cache:HT13tQeLzcYJ:www.einstein.uconn.edu/pdf/conference.pdf+Einstein+Foundation&hl=en&ct=clnk&cd=1&gl=lk&client=firefox-a
Which is a part of this site about the Einstein Institute?
http://www.einstein.uconn.edu/
Who knows what this is? Whatever it is... it's a nice change from the norm.
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ReplyDeleteMay b its the child's parents who are puttin up the posters/ wonder if he was kidnapped in a white van??? :O
ReplyDeleteeh it looks like advertising for a movie named 'pitasakwala kumarayai pancho hathai' :D
ReplyDeletehehe..yeah..i also saw dat..ny ways it was a good teaser!
ReplyDeletemara fun film eka
ReplyDelete